Crisis Communications Simulation Creation and Facilitation
Build Confidence and Competence Through Real-World Crisis Exercises
A crisis can strike anytime—and being unprepared isn’t an option. Our expert-designed crisis communications simulations equip your team with the skills, confidence, and agility required to communicate successfully during complex, high-stakes situations.
We create and facilitate realistic, customized crisis communications simulations tailored to your organization’s unique challenges and operational realities. Developed by seasoned crisis communication professionals with extensive field experience, our simulations deliver immersive experiences designed to test and improve your team's readiness, strategic thinking, and decision-making under pressure.
Why Crisis Simulations Matter
Your Organization’s Future Depends on How You Respond in the Present
Research shows that organizations equipped with practiced, proactive crisis responses recover significantly faster, maintain stronger public trust, and minimize long-term impacts.
Our crisis communications simulations go beyond theoretical plans, placing your team in the heart of realistic, pressure-filled scenarios. By immersing your people in these situations ahead of time, you build critical reflexes, hone decisive leadership skills, and reinforce clear, confident communication—skills that are essential when the stakes are highest.
Think of this training as insurance for your reputation, your culture, and your future. You can’t prevent every crisis—but you can control your response.
Through structured, professionally guided practice, you create a resilient organization that not only weathers storms but emerges from them stronger, more unified, and respected.
Because when crisis hits, being prepared isn’t a luxury—it’s a necessity.
What's Included
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Customized Scenario Design:
Each simulation is uniquely crafted, reflecting scenarios most relevant and realistic for your organization, industry, and current risk landscape.
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Interactive Role-Playing and Team Exercises:
Through carefully structured role-playing exercises, your team practices vital communication strategies, coordination, and decision-making processes in a controlled environment.
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Expert Facilitation and Observation:
Guided by crisis communication specialists, each simulation includes real-time observations and analysis, ensuring a focused, productive learning environment.
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Comprehensive Post-Scenario Debriefing (Hot Wash):
Immediately following each exercise, our team leads an insightful debrief—identifying strengths, pinpointing areas for improvement, and providing actionable recommendations.
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Follow-Up Action Plan and Recommendations:
After your simulation, you'll receive detailed documentation, including insights gained, recommended strategies, and a clear roadmap for enhancing your future crisis response.
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Optional AI Integration:
For organizations seeking advanced realism, we offer AI-powered enhancements, including dynamic scenario generation, interactive digital role-plays, and simulated media interactions.
Who Should Participate?
Ideal for senior leadership teams, communications departments, emergency response personnel, HR leaders, and any team responsible for managing crisis or reputational risk.
Key Benefits
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Real-World Readiness: Test your plans and refine your response strategies before an actual crisis occurs.
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Team Confidence: Empower your teams to communicate clearly, decisively, and effectively under pressure.
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Strategic Insight: Identify and close gaps in your current crisis communications plan.
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Organizational Resilience: Ensure your organization can withstand disruptions, protect reputation, and maintain stakeholder trust.
Why Choose Us
Together, Hailey and Cameron provide an unmatched blend of frontline crisis experience, strategic foresight, emotional intelligence, and practical leadership wisdom. By choosing us, you're partnering with professionals who have walked this path many times before—and who are fully committed to ensuring your team emerges stronger, clearer, and better prepared for whatever comes next.
Dr. Cameron Jackson brings decades of leadership excellence and crisis management experience, forged through a distinguished 23-year career as a senior leader in the U.S. Air Force and extensive executive roles in higher education and corporate organizations. As a certified Maxwell Leadership Coach and Scaling Up Master Business Practitioner, Cameron has guided leaders and teams in high-stakes situations across government, education, corporate, and nonprofit sectors. He previously managed institutional crisis communication and emergency response, directly overseeing urgent, complex, and sensitive situations requiring rapid strategic decisions. Cameron’s reputation for thoughtful leadership, deep strategic insight, and transformational results has been shaped through hands-on experience managing people, programs, and communication when the stakes are highest.
Hailey Wilson has spent her career where pressure is highest—at the intersection of uncertainty, urgency, and human emotion. From nuclear control rooms to boardrooms navigating billion-dollar acquisitions, she’s been the steady voice behind the message when it matters most. Her crisis communications journey began at Duke Energy’s McGuire Nuclear Station, where she led communications during the global ripple effects of the Fukushima disaster. At PG&E, she tackled gas safety issues, wildfires, and community trust head-on. In biotech, she reimagined customer crisis messaging, guiding responses to product recalls, digital disruptions, and the early days of COVID-19. In finance, she helped steady internal culture through reputational challenges and industry-wide transformation.
Get in Touch Today
Reach out to us to discuss how our workshop series can benefit your organization or team.
